Due to its ability to reach even the most remote corners of our nation, radio continues to be an important source of information for Filipinos. Additionally, it provides entertainment and information for our drivers and other road users. FM radios have also been used as a platform for educational programming, particularly those produced by governmental organizations and addressing topics like nutrition and other local issues. Radio has been seen and heard throughout the years, like 103.5 k lite.
What is k lite FM?
What could K lite FM, and what is k lite FM could offer our listeners? Adult contemporary music is broadcast on the Philippine radio station 103.5 k lite FM. Advanced Media Broadcasting System, Inc. owns and runs it. Unit 906A of the Paragon Plaza Building at EDSA and Reliance Street, Mandaluyong City, houses the station's studio and transmitter. K lite FM radio is your official "Take Me Back Station." They throw it back 24 /7 and play some of the hits from the '90s to early 2000s that will bring back so many memories!
History of k lite FM?
From October 23, 1995, to November 30, 2006, it was known as the original 103.5 K lite FM radio, and from January 1, 2007, to June 19, 2007, it was Heart 103.5. The K-Lite administration decided to reformat and restructure the station in November 2006. On January 1, 2007, it was relaunched as Heart 1035 with a laid-back playlist and fresh on-air hosts. Afterward, they moved their studio from Paragon Plaza to Jollibee Plaza in Pasig City's Ortigas Center. 103.5 underwent another format change and changed its name to 103.5 Max FM (one-oh-three and a-half Max FM) with a CHR format. By 2009, they changed their focus to Top 40/Dance while retaining the name 103.5 Max FM. The station switched from a high-end format to a "pang-masa" format between August 23, 2010, and July 2013. This was Tiger 22 Media Corporation's first foray into the mass-based, mainstream market, and it was known as 103.5 Wow FM. The format ran for nearly three years before it was discontinued on July 17, 2013. The second version of 103.5 K-Lite, which reverted to its old hot adult contemporary format, was relaunched on July 22, 2013, as 103.5. The tagline of k lite 103.5 FM manila was changed to The Beat of Manila on April 21, 2014, and the station was redesigned as a CHR. The playlist is from the 1990s to the present. However, the format is the same as that of its sister station, 99.5 Play FM. The k lite 103.5 FM manila format was changed back to AC on August 18, 2014, and its name was changed to Metro Manila's Official Take Me Back Station because its playlist now focuses on playing the timeless hits from the 1990s and the early to mid-2000s, excluding the current music.
K-Lite Segments
In addition to a youthful lineup and a new format, K-lite is making a comeback with exciting new promotions like the "DJ Kampus Hunt," which is open to all aspiring voice artists between the ages of 18 and 25, and the "K-lite Kampus Krew Search," which is open to all qualified students looking for internship opportunities. The promotion's mechanics may be found on the K-lite social networks on Facebook, YouTube, and Twitch. In the meantime, competitors in the "Do It, Duet Challenge" for the station's student DJ hunt can stitch their duet contribution to DJ Jaybee's sample on the Tiktok page for the station.
On 80s Wednesday, listeners may also enjoy their favorite songs, and on Sunday Slow Weekends, they can unwind to a calming mix. A live jamming segment recently featured top billers like The Lily band, Ronnie Liang, Rachel G, and Silent Sanctuary as K-lite DJs shared the spotlight with an engaging and lively Q&A, delighting fans from all over the country. This segment is true to keeping the warmest music vibe, allowing fans to see their favorite artists perform live. Regular K-Lite programming begins at 6:00 a.m. Monday through Sunday from 2:00 a.m. until midnight.
The flagship radio station of entrepreneur and former senator Manny Villar's Advanced Media Broadcasting System, Inc. (AMBS), K-lite 103.5 FM, is now operational from a new home studio located on the second floor of Starmall Shaw Boulevard in Mandaluyong City. Popular FM radio station K-lite radio online, broadcasting since 1995, is back on the airways with a wide range of rhythmic contemporary music songs from the 1990s to the present on different online platforms.
"With this, we officially launch our foray into the entertainment industry. After the pandemic, we only look forward to recovery, and via this project, we particularly hope to be able to assist our fellow Filipinos in creating jobs. The chairman of the Villar Group, Manny Villar, expresses his pride and gratitude simultaneously.
The imprisoned voices of two in-house DJs, DJ Jaybee Jariol and DJ Aly Esplana, are featured on K-lite. One of the founding DJs of K-lite, DJ Jaybee, made a reappearance in April of this year and is ready to serve up her daily serving of light favorites from Monday through Friday from 9 a.m. until noon. In contrast, DJ Aly, a rookie radio personality who is also a licensed streamer and gamer, will be the voice that gets listeners through rush hour in the afternoons from 5 to 9 p.m. on weekdays.
The audience is encouraged to watch live studio feeds on Channel 3 of Planet Cable TV in some areas of Mega Manila and Region 4 Calabarzon and listen to the original funk of the '90s classics on 103.5 FM radio. Additionally, fans worldwide can watch k lite radio live stream online on the website klite1035.com.ph or the Twitch app.
This FM radio platform has been around for over twenty years; with different technologies challenging in the past, K-lite 103.5 FM is still stronger than ever. K-lite is your streaming platform, full of the music soundtrack of your life. You can listen to the best selection of songs from then and now. The variety of kinds of music and flavors is what you need. So, listen to your favorite songs and stream them o K-lite FM radio!
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